Swag? What’s that? Basically, it’s a gift you give away to promote your business. It can be made/printed by you or imprinted by any number of promotion companies. Book Brush’s is your go-to partner for designing your swag. Kathleen and the Book Brush team work with you to bring your vision to life. Swag can be: Won by your newsletter recipients (I do this a lot and it works!) Put on a...
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Using the Color Wheel to Create Eye-Catching Book Ads With Book Brush We all want our book ads to stand out from the crowd, but what makes one ad work more effectively than another? While images, font, text, video or animations will make a difference, don’t overlook the power of color. Using Book Brush, we can make our book ad ‘pop’ using awesome color combinations. Let’s look at the color wheel...
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How To Create An Author Business Card … Or Two Today, I’m going to give you some hints on making a business card and a free book card using Book Brush. If you don’t have a Book Brush account, you can register here. Let’s get into a few basics, I call them best practices. Since life is much less private these days, here is what I’d suggest be on your card, Your Pen Name An Email Address so...
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