How To Create A Cover For Your Print Book
Welcome to a new series of Book Brush blog posts that are dedicated to a specific how-to on one of our tools. This time it’s the Cover Creator. Inside this tool is the availability to create E-book, Print and Audiobook covers. Today we’re going to focus on Print Covers. PRINT COVERS Kindle and Ingram Spark have very specific requirements that need to be followed or your cover will be rejected. The idea of this post is to alert to those issues. Let's begin. 1) Open Cover Creator2) Choose Print You’re offered two drop downs TRIM SIZE which is...
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How To A/B Split Test BookBub Ads
The life of an author is a never-ending dance of creativity and not just on the page when dreaming up new stories. One foot is solidly in the writing world while the other must keep equal pace in the realm of marketing. In addition to cover design and honing the sales blurb before publication, marketing also leverages a platform centered around a website and email list. (See past blog post My 8 Favorite Platforms to Market Your Books) However, once that basic foundation is in place, many authors take their efforts to the next level through...
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My Ten Favorite Pinterest Book Templates For Authors
I’ve mentioned this in a couple of prior posts that Pinterest is one of my favorite social media platforms because I can actually link to a product which means sales! Pinterest gurus make a point that there should be consistency in your background and colors. Well, Book Brush makes this easy with its templates to allow you to extend your reach on social media simply. No major decisions. Basically pop in your cover, change your text. All your holiday books can look the same, so a viewer will immediately know it’s you. Let’s begin. >Open...
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Create An Eye-Catching Author Facebook Cover Image With Book Brush
Do you ever scroll through Facebook and wonder what about your profile catches the eyes of a potential new reader? Is it your profile picture? Your content? While both of those things are very important to create your brand and marketing, but there is one specific item on your Facebook profile that needs to be a primary feature of your marketing plan. The cover image. While most people use it to show off a beautiful image from their personal life, yours can be beautiful and beneficial with a few clicks of your mouse. Book Brush provides you...
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How Authors Are Using Video Effects To Grow Their Reach
I’ve said it before, video is the way to capture the eye, thus interest. Good design is always important, so now let’s combine the two! Hint: For a quick overview video on using Book Brush’s video effects, click here. The first ad is a very simple, really 5 steps. I saved it as a template each time I completed a step…a good habit to form. Hint: You can delete the other templates once your project is complete if you wish. >Create ad size, I used the Facebook size>Choose the video background I searched for Wheat and chose one that looked...
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8 Best Book Cover Reveal Templates, Graphics & Mockups
After I started writing, for a brief moment in time, I thought all I had to do was write the book. Publish it. And then people would buy it. Like magic. If only that were true. But it isn’t. Writing is both an art and a business—which means marketing. I discovered my least favorite part of marketing was the pre-order stage. It’s where we need to let our future readers know that our super-duper book will arrive soon. Ugh. However, since discovering Book Brush, I no longer dread that pre-order stage. Using Book Brush, I now enjoy creating...
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My 8 Favorite Platforms To Market Your Books
Right off the bat, let’s define PLATFORM. It is the structure you’ve built on the web to increase your visibility as an author and thus sell books. There are a multitude of explanations for the necessity of a platform, what it is and what do to. Just Google Writer’s Platform. The reality is in today’s immensely crowded market, you need to make you and your books visible. This blog is not about the need for a platform, that’s a given. It’s about the platforms I use to build my visibility, thus creating a very stable and focused “Author...
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Top 12 Fonts To Use on Book Cover Designs
One thing I love about Book Brush is there are over a thousand fonts to choose from! If you don’t have a Book Brush account, you can register here. Yet with choice can come paralysis: which font to choose?Here’s the simple way I approach font selection and my go-to twelve faves! FONT CONSIDERATIONS • Space to fill: short titles or long ones?• Branding: do you want a characteristic look to your books?• Genre: Can the fonts do double duty, hinting at the content?• After weighing these factors, it’s easy to pick some Main Fonts, Subtitle Fonts,...
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10 Distinctive Swag Ideas For Authors
Swag? What’s that? Basically, it’s a gift you give away to promote your business. It can be made/printed by you or imprinted by any number of promotion companies. Book Brush is your easy designing tool for all of this. Swag can be: Won by your newsletter recipients (I do this a lot and it works!) Put on a table at a conference swag room (do this too!) Handed out individually (book giveaway cards when I mention I’m an author and they swoon—joking about the swoon part). So, let’s get started. Decide if you’re promoting a single book or series,...
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5 Eye-Catching Color Combinations For Book Ads
Using the Color Wheel to Create Eye-Catching Book Ads With Book Brush We all want our book ads to stand out from the crowd, but what makes one ad work more effectively than another? While images, font, text, video or animations will make a difference, don’t overlook the power of color. Using Book Brush, we can make our book ad ‘pop’ using awesome color combinations. Let’s look at the color wheel to understand why certain colors look great when combined with other colors. You can use this information when designing all graphics, including your...
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