Top 12 Fonts To Use on Book Cover Designs
One thing I love about Book Brush is there are over a thousand fonts to choose from! If you don’t have a Book Brush account, you can register here. Yet with choice can come paralysis: which font to choose?Here’s the simple way I approach font selection and my go-to twelve faves! FONT CONSIDERATIONS • Space to fill: short titles or long ones?• Branding: do you want a characteristic look to your books?• Genre: Can the fonts do double duty, hinting at the content?• After weighing these factors, it’s easy to pick some Main Fonts, Subtitle Fonts,...
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10 Distinctive Swag Ideas For Authors
Swag? What’s that? Basically, it’s a gift you give away to promote your business. It can be made/printed by you or imprinted by any number of promotion companies. Book Brush is your easy designing tool for all of this. Swag can be: Won by your newsletter recipients (I do this a lot and it works!) Put on a table at a conference swag room (do this too!) Handed out individually (book giveaway cards when I mention I’m an author and they swoon—joking about the swoon part). So, let’s get started. Decide if you’re promoting a single book or series,...
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5 Eye-Catching Color Combinations For Book Ads
Using the Color Wheel to Create Eye-Catching Book Ads With Book Brush We all want our book ads to stand out from the crowd, but what makes one ad work more effectively than another? While images, font, text, video or animations will make a difference, don’t overlook the power of color. Using Book Brush, we can make our book ad ‘pop’ using awesome color combinations. Let’s look at the color wheel to understand why certain colors look great when combined with other colors. You can use this information when designing all graphics, including your...
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How To Create An Author Business Card … Or Two
How To Create An Author Business Card ... Or Two Today, I’m going to give you some hints on making a business card and a free book card using Book Brush. If you don’t have a Book Brush account, you can register here. Let’s get into a few basics, I call them best practices. Since life is much less private these days, here is what I’d suggest be on your card, Your Pen Name An Email Address so they can reach you And I’d suggest this not be a main email for you. Perhaps one that is connected to your website Your Website URL Social media link...
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How To Create An eBook Box Set Image In Minutes
There is truly no better time than right now to quickly create boxed content for readers. It can be a series, all your titles, or maybe even the first book in several series to hook your readers! Book Brush features a Box-Set Creator that’s quick and easy to use. If you don’t have a Book Brush account, you can register here. In Book Brush, you'll have a variety of handy author-industry related tools to choose from. When you open the Box-Set Creator under Tools, it launches with the Book Brush Splash Screen, this is what you’ll see first: It’s...
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Save Your Sanity & Your Pocketbook With MailerLite
I’m an author and I’ve had a newsletter for years. However, this post isn’t about writing and angsting over a newsletter, it’s about how changing to MailerLite has upped my attitude and my game. So, let me tell you why I changed from Mailchimp and what I love about MailerLite. I had a free account with Mailchimp, and let me state up front, this isn’t about bashing a company, it’s about what I found instead that works fabulously for me. Mailchimp was working fine. Then came the big GDPR compliant scare. Authors scrambled to make sure their...
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Photo Usage Best Practices For Authors
First a disclaimer. I am not an attorney, nor do I warrant the information here. Your best bet is always to check out the links and information yourself. With the launch of the new and amazing Cover Creator in Book Brush, there have been questions about licensing of images you may want to import and use in the creator. And along with the Cover Creator is the new Remove Background Tool, making creation so much easier. But then comes the question of "can I use this image?" That is a valid and important question as nobody wants to illegally use...
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Instant Mockups: Your Book Cover In Amazing Scenes
In an overcrowded social media feed, images get 94% more views than text. Images gain attention, create emotional connections, communicate information, help viewers to remember your brand, and increase engagement. But there’s a time factor to creating engaging, interesting, and memorable images. Which is why Book Brush’s Instant Mockups are going to be a great lifesaver for your social media strategy. If you’re familiar with Book Brush, you might have used their Custom Creator to make lickety-split graphics. Possibly you’ve used their...
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Easy Business Card Design For Graphically Challenged Authors (Plus Amazing Templates)
Most authors carry around business cards for book events and conferences, doling them out to other authors and readers. They’re handy for networking “remember me” moments, cheap to print, and easy to distribute. You’ll see tons of them on conference tables, sometimes with candy stuck to them as an enticement for a second look. But does your business card create a “remember me” moment? Are your cards getting tossed — even after all those hours spent stapling mints to the back — at the end of a conference because they didn’t attract attention? ...
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Book Brush Design Hacks to Increase ROI on Facebook Ads
We’ve all heard of them. Facebook ads. To some authors, they’re a vital component of any successful marketing plan. To other authors, they’re this ethereal, mysterious thing to be feared—or at least looked at with suspicion. Well, I’m here to try to demystify them for you and show you a few tips to increase your ROI on your Facebook ads using BookBrush. Note: Before I begin, I want to give you one very important tip about Facebook ads. You must test for yourself. There is no single solution for an amazing Facebook ad, even though there are...
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