We have all been there… you suddenly realize you haven’t posted anything on social yet and you are scrambling to pull something together to talk about your upcoming release. If there is one thing I have learned being an author assistant, it is the importance of being organized in order to save time. I’m sharing my top five times to help you build strategies to stay organized. (At least in the...
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If you’re already running Amazon Ads and despairing at the amount of money you are seeing disappearing down the drain, you’re definitely in the right place. Today, I’m going to share 5 tips with you that will instantly cut your wasted ad spend and help you focus in on the 80/20 (the 20% of actions that generate 80% of your results – sales) allowing you to reach more readers and sell more...
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As the societal tides have turned since the pandemic in 2020, most businesses have disposed of paper materials like menus, handouts, flyers, and pamphlets. They replaced those physical items with QR codes linking to a landing page with the same information. That means as an author, you can confidently assume your readers— although they might not know the name “QR code”— definitely have knowledge...
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OMG! I’m an introvert, what have I done? Yes, you signed up for an author event, now what? If you’re second-guessing yourself that’s natural, if you’re not that’s fine too. There isn’t just one right way to approach a book signing. If this is your first public appearance just think of it very simply, it’s a way for you to meet readers face to face, some who love your work and others who are...
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There’s a popular theory in the indie publishing world that only sexy books sell. Well, that’s not true for me. I have tried writing in New Adult, a genre that allows you more freedoms than Young Adult because of the age of the characters, but they don’t sell anything compared to my YA books do. I have also heard other authors say their YA books don’t sell as many copies as their New adult or...
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