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Book Marketing on Repeat

Book Marketing on Repeat

If you ever hop onto your favorite author’s social media, you may notice a pattern. Page flips. Spicy excerpts. Story times. Gorgeous color schemed posts on Instagram that create a pleasing palette of three colors or even sparkles. Or, in my case, esthetically pleasing picture ads I’ve made on Book Brush. Thirst Trap Duets. Other (fill in the blank with crayon). Branding, is what the experts...

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QR Codes: A Unique Way for Authors to Bridge Offline and Online Media in Book Marketing

QR Codes: A Unique Way for Authors to Bridge Offline and Online Media in Book Marketing

As the societal tides have turned since the pandemic in 2020, most businesses have disposed of paper materials like menus, handouts, flyers, and pamphlets. They replaced those physical items with QR codes linking to a landing page with the same information. That means as an author, you can confidently assume your readers— although they might not know the name “QR code”— definitely have knowledge...

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5 Tips for a Successful Book Signing

5 Tips for a Successful Book Signing

OMG! I’m an introvert, what have I done? Yes, you signed up for an author event, now what? If you’re second-guessing yourself that’s natural, if you’re not that’s fine too. There isn’t just one right way to approach a book signing. If this is your first public appearance just think of it very simply, it’s a way for you to meet readers face to face, some who love your work and others who are...

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The Making of a Successful Author

The Making of a Successful Author

One of the particular problems in the indie author world is that there are so many moving parts to manage: not just the writing, but the edits, the cover art, the advertising, the bookkeeping, the multi-author projects, the social media posts, the audiobooks, the translations… Any and all of these can easily consume your available brain space—or, through the sheer number of tasks, exhaust...

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How I Used Book Brush to Support a Chirp Deal

How I Used Book Brush to Support a Chirp Deal

Audiobook retailer Chirp Books is known for offering fantastic daily deals to its listeners. When I learned that A Royal Scandals Christmas: Three Holiday Novellas would be a Featured Deal in December, I knew Book Brush would be the ideal tool to bring the sale to readers’ attention. Video Trailer When notified about the upcoming sale, I double-checked the book’s metadata to ensure it was...

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