Newsletters are the only way authors can directly reach their readers without relying on paid marketing on a social media platform. It’s a super important part of an author’s brand. You want your newsletters to get opened and most importantly—you want them read. So, I’ve come up with five great tips to whip your newsletter into shape! (Personally, my favorite newsletter service is Mailerlite....
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I admit, at first the topic stumped me, then I realized I use the transparency tools in Book Brush all the time. So I’m going to show you a few of my favorite ideas and how to use them for your ads. As usual, we’ll start out simply and go to a bit more complex. But remember Book Brush is built for easy use. TRANSPARENCY USING OVERLAYS Overlays are simply that, an image that overlays the...
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There are many talented cover designers out there. But how do you know which one is the right designer for you and your book, and how can you use Book Brush to aid in the process? Let’s start with the basics Where do you even start looking for a reputable designer? Facebook, Twitter, and Instagram are great places to seek out groups of writers in your genre. Once you find a group, ask for...
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Welcome to a new series of Book Brush blog posts that are dedicated to a specific how-to on one of our tools. This time it’s the Cover Creator. Inside this tool is the availability to create E-book, Print and Audiobook covers. Today we’re going to focus on Print Covers. PRINT COVERS Kindle and Ingram Spark have very specific requirements that need to be followed or your cover will be rejected....
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The life of an author is a never-ending dance of creativity and not just on the page when dreaming up new stories. One foot is solidly in the writing world while the other must keep equal pace in the realm of marketing. In addition to cover design and honing the sales blurb before publication, marketing also leverages a platform centered around a website and email list. (See past blog post My 8...
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I’ve mentioned this in a couple of prior posts that Pinterest is one of my favorite social media platforms because I can actually link to a product which means sales! Pinterest gurus make a point that there should be consistency in your background and colors. Well, Book Brush makes this easy with its templates to allow you to extend your reach on social media simply. No major decisions....
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