Fall isn’t just for pumpkin spice lattes, picking pumpkins, or taking your kids trick-or-treating; it’s one of the best times to promote your book and boost sales. Many readers like to match what they’re watching on TV or reading to the seasons. For instance, in the winter, they may want to pick up a Christmas romance book, and in the fall, they will likely read a spooky story or one with...
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One simple word or phrase could stop someone from scrolling and entice them to check out what you’re promoting – we call these power words. Power words are known to evoke emotions in an audience, spark curiosity, and generate excitement. When promoting your book, we highly recommend using power words to potentially boost traffic and increase sales. Below, we discuss 8 power words for...
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Since everything nowadays seems to be online or digital, you may be wondering if it’s necessary for authors to still use business cards. The answer is yes. While business cards may seem old school, they are an effective tool to network with or market books. Below, we explore exactly why business cards are necessary for authors. 1. Networking With Ease Have you ever given someone your phone...
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