Have you seen a book cover without looking at the author’s name and immediately know who wrote it? The cover design, colors, and font were all indicators of a specific author. This is why consistent branding matters. When you stick to a familiar vibe, font, color scheme, design, etc., readers will begin to recognize your brand right away. Below, we’ll dive deeper into why consistent...
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You spent countless months, weeks, days, and hours writing your book. The hard work of the writing process is over, and you’ve finally published it. What’s next? The answer is marketing. Marketing a book is often procrastinated and even dreaded by authors. This is because marketing their own work might feel awkward, overwhelming, and repetitive. Many authors also start right...
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And just like that, in the blink of an eye, summer is coming to a close. Those late summer nights are now being replaced with football games and homework. One thing many authors may wonder is if it’s even worth it to promote their book during back-to-school now that people’s schedules are filling up. Below, we’ll cover if back-to-school is a good time to promote your book....
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Do you feel like, as an author, there just aren’t enough hours in the day? Juggling your personal life, your work life, trying to complete goals, and keeping up with marketing your books can be challenging. Before you know it, you may be finding yourself burned out and staring at your computer screen hoping creativity sparks somehow. When you’re constantly on the go, keeping the...
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Summer and books go together like peanut butter and jelly. There’s nothing that beats relaxing on a beach, hearing the waves crashing, sitting under the warm sun, and reading a good book. For readers, summer is the perfect time to catch up on their TBR (to be read) list. For authors, it’s a chance to promote all of their titles, even older ones. Below, we’ll discuss why...
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