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Small Marketing Habits That Lead to Bigger Book Sales

By Mackenzie Harrison

One thing that typically scares authors about marketing their books is the assumption that the only way they’ll sell more books is if they go viral online, run a major ad campaign, or rebrand. While those marketing tactics may help, they aren’t the only way to sell books. Sometimes the best marketing tactic is to make small changes and be consistent with your marketing. 

Below, we’ll cover small marketing habits that lead to bigger book sales. 

Save And Utilize Your Best Reviews

Reviews can make excellent social media content. Readers trust other readers. When a reader raves about how amazing a book is, it piques other readers’ interest, and they’ll want to read it themselves. 

You can save the review and put it on a stunning graphic. This is an excellent way to display the review, as it’ll catch people’s attention. 

Dedicate 10 Minutes A Day To Engage With Readers 

Engaging with your readers 10 minutes a day may not seem like much, but being present every day online, interacting with your audience, and responding to comments is important. It’ll mean a lot to readers for you to take time out of your busy schedule to connect with them. Responding and answering questions makes it a more personal experience for readers, and it’s something that they will remember. 

Keep A List Of Social Media Content Ideas

Have you ever had a long list of ideas of things you can post on social media, but when the time comes to actually post, nothing comes to mind? That can be incredibly frustrating, but it’s also preventable. When you have an idea, jot it down. Before you know it, you’ll have a list of content ideas that you can interchangeably use to keep your content unique and fresh. 

Make Graphics Ahead Of Time

Have you ever waited til the last minute to create graphics or content? It’s not uncommon, but this can lead to you feeling overwhelmed. By taking a few extra moments while you make graphics to create a few more for future use, you’ll save time, energy, and prevent stress later on. 

Learn What Works 

Spending a little time studying analytics is a great practice to get into. You don’t have to obsess over the numbers, but looking at them occasionally is ideal. This will allow you to see what kind of content creates traffic so you know moving forward what kind of content to keep using and what to change up. 

Final Thoughts 

Marketing your book doesn’t have to be overcomplicated. By incorporating small marketing habits, it could lead to bigger book sales. 

To make high-quality graphics to promote your book, Book Brush is the go-to tool. Book Brush is a tool specifically designed for authors to make the graphic design process easier. You’ll be able to create beautiful graphics quickly that will take your social media content and marketing to the next level. 

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