Fall isn’t just for pumpkin spice lattes, picking pumpkins, or taking your kids trick-or-treating; it’s one of the best times to promote your book and boost sales. Many readers like to match what they’re watching on TV or reading to the seasons. For instance, in the winter, they may want to pick up a Christmas romance book, and in the fall, they will likely read a spooky story or one with fall vibes. The best way to cater to what they’re looking for and bring all of the fall feels is to include seasonal graphics to boost book sales for fall. Below, we’ll explain how different book genres can thrive in the fall and how you can use graphics to promote your books for the upcoming season.
Horror, Supernatural, And Paranormal
While you can promote these kinds of books throughout the year, fall is when it’s really their time to shine. These books are practically made for this time of year. Halloween just intensifies readers’ interest in the creepy and scary realm of ghosts, vampires, goblins, and monsters.
Promotion Tip: To give your ad the spooky edge it needs to get people into the Halloween spirit, use one of Book Brush’s Halloween templates. These templates are easy to edit, and there are many to choose from. These graphics will definitely grab your audience’s attention. You can easily use Halloween-themed graphics, like ones with Jack-o-lanterns, graveyards, skulls, etc.
Romance
When the weather starts to get a bit chilly, you know fall is here. Fall is the time of year that readers associate with being the season to get cozy, and readers love cozy settings. Cozy settings that bring the fall vibes are bonfires, hayrides, and drinking seasonal flavor coffees.
Promotion Tip: Find templates with a warm color palette. Think orange, brown, and cream colors.
Fantasy And Adventure
There’s something special, and you could even say magical, about this time of year. Fall opens the door for you to escape into a new world full of fantasy and magic.
Promotion Tip: When choosing a template or graphic, look for one that has a castle or that represents magic, like potions. You’ll want to look for a darker color palette, like a dark castle with auburn skies.
Mysteries And Crime
‘Tis the season to crack open a good mystery or crime book. While they likely aren’t outright scary, they will still bring the dark and eerie vibes readers are looking for, with fall quickly approaching.
Promotion Tip: Look for graphics that give mystery or crime vibes, like caution tape or fingerprints.
Historical Fiction
When you think of fall, you likely think of longstanding traditions or harvests. Readers enjoy diving into a good book that explores different time eras this time of year.
Promotion Tip: When choosing a graphic, look for soft candlelit rooms, farmhouses, or ones with a fall color palette.
In Conclusion
Fall isn’t just about the weather getting colder, but about tying your book in with the highly anticipated season. By using seasonal graphics, you can boost book sales for the fall. You’ll be able to find a template that will seamlessly fit your book genre and the current season with Book Brush. Happy creating!
