With summer just around the corner, do you have content ideas to promote your book? Summer is the perfect opportunity for authors to promote their books. If you’re blanking on the type of content you should post – don’t fret. We’ve got you covered! Below, we’ll dive into easy content ideas for authors to post this summer.
Let’s begin!
A Day In The Life Of An Author
It’s not uncommon for authors to feel like they need to have intricate content; however, you would be surprised that natural content typically does just fine with engagement. In fact, viewers enjoy authenticity. This is why many people enjoy seeing posts that show glimpses into the life of an author.
What to post:
- Your writing setup. This could be your office, a laptop at a coffee shop, or a pen and paper.
- What your day off from writing looks like.
- Behind-the-scenes photos of a book event you attend.
Short Quotes
Quotes are a great filler for your social media feed that your audience will enjoy. The quotes could be a line from a book or a quote that speaks to you.

Engage With Your Audience By Asking Questions
You can’t go wrong with asking your followers questions. This helps boost engagement and gets conversations on your page started. The questions should be simple and straight to the point. Some sample questions to ask your followers include:
- “What book is on your summer reading list?”
- “When you travel, do you bring your Kindle or a physical book?”
- “Do you typically read more or less in the summer?”
Summer Aesthetic Posts
Who doesn’t love a good aesthetic post, especially when it brings all of the good summer vibes? At Book Brush, there are countless summer templates that not only bring the summer vibes you’re looking for but also promote your book in a simple but effective way.

Highlight Reviews
Don’t know what to post this summer? This is a great opportunity to post reviews of your book. You can create eye-catching graphics in Book Brush that uniquely highlight reviews.

Storytelling Posts From Your Book
As a writer, this is your chance to get creative with your content. You can post POVs of the characters in your book or even what-if scenarios. This is your chance to either engage with people who have read your book or entice new followers to read it.
Final Thoughts
Summer content doesn’t need to be overcomplicated. With storytelling, behind-the-scenes content, quotes, and summer aesthetic posts, your content will stay relevant for the upcoming season while also keeping your author brand visible on social media.
If you want to keep the process of creating graphics to promote your book simple, Book Brush is the author-tailored tool to use. You’ll be able to create fresh, high-quality graphics that stay on theme in just minutes!
