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Behind the Scenes: What Full-Service Social Media Looks Like for Authors (Featuring Scott Blade)

By Mackenzie Harrison

Do you feel like you just don’t have enough time in a day as an author to dedicate yourself to keeping up with social media? This is where Book Brush comes in. We provide a full-service social media management plan to ensure that your main social media platforms are covered. 

If you’re curious what all we can do for you, stay tuned! Below, we’ll provide you with a behind-the-scenes look at what full-service social media looks like for authors – featuring Scott Blade.

Let’s get started!

What Is Social Media Management?

Social media management is exactly as the name implies. It’s a service where a team manages your social media. Managing social media can often be overwhelming and stressful, especially if you don’t have much experience with it. Whether you don’t have time to keep up with social media or it’s not your biggest strength (which is okay!), social media management could make a significant difference for you by:

  • Expanding your reach to new audiences 
  • Giving you more time to focus on writing
  • Building a loyal fan base
  • Reducing stress and burnout 
  • Support long-term growth with your author brand
  • Increasing book sales

How Social Media Management Can Help You As An Author

As an author, you already juggle so many different tasks on a daily basis. There’s a lot to manage, including writing, keeping up with emails and newsletters, events, promoting your book, and maintaining a presence on social media, among other tasks. Unfortunately, there are only so many hours in a day. Eventually, some tasks end up taking a back seat, and that task usually ends up being social media. You may be wondering how you can clear up some time on your schedule and even boost your online presence in the process. Social media management is the answer. 

At Book Brush, our team:

  • Stays on top of trends to ensure that your content is fresh and relevant.
  • Creates professional-looking graphics that match your author brand.
  • Analyzes data to make more informed decisions moving forward on the type of content that performs best.
  • Keeps your social media fresh with a strategic mix of posts including sales posts, character posts, author-life posts, reader reviews, trope graphics, engagement posts and more.
  • Engages with your audience by responding to comments and building a loyal fan base. 
  • Builds your social media presence with a voice consistent with your brand. This way, every comment or caption sounds like you. 

Is Social Media Management Worth It? 

The best way to know if social media management is truly worth it is to hear a true testimony from someone who has experience with it:

“I write books. That’s what I’m good at. Widow beats up bad guys. That’s what he’s good at. Book Brush handles my social media. That’s what they’re good at. Working with them filled a need in my business I didn’t even know I had. Their team understands branding and consistency. Collaborating with them frees up my time to focus on other parts of my business. I highly recommend!” —Scott Blade, Bestselling Author of the Jack Widow Series

Behind The Scenes Of What Full-Service Social Media Looks Like for Authors

Now that you have an idea of what social media management entails, let’s take a behind-the-scenes look to give you an idea of what our team can do. You can check out Scott Blade’s Facebook or look over the screenshots below!

In Conclusion

Social Media Management is a great way to grow your social media presence, build trust with your fan base, and free up some time for you. This way, you have more time to dedicate to writing. To learn more about our social media management plan and to see if this is the right service for you, make sure to book a free consultation!

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